Is email marketing a victim of its own excess?
Yes and No
Bad email Marketing is dead. But good email marketing has never been more alive.
Campaign Monitor (an email marketing facilitator) lists Apple, Coca Cola, AirBnB, BuzzFeed and Foo Fighters among their clients. Everyone uses email marketing in one way or another.
Like it or not, marketing with email is here to stay. Now comes the hard part.
How to make it Good?
Lots of email facilitators offer applications and tools to manage your campaigns. But they will not stop you from writing bad copy. What’s the point of having a beautifully designed template with great images if the words fail to connect with the audience?
My course teaches you how to produce great copy.